Nonprofit internet strategies: best practices for marketing, communications, and fundraising success

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Average Rating
Publisher:
Wiley,
Pub. Date:
[2005]
Language:
English
Description
Nonprofit Internet Strategies offers every charitable organization the opportunity to analyze their options and select the appropriate strategy to integrate traditional marketing, communications, and fundraising practices with their online efforts. It is an excellent how-to guide--a practical manual for nonprofit staff written in non-technical language--prepared by experts in the field based on real-life experiences and case studies.
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Grouping Information

Grouped Work ID173d7bba-6b55-5ce2-db94-a7465fea51fc
Grouping Titlenonprofit internet strategies best practices for marketing communications and fundraising success
Grouping Authorted hart james m greenfield michael johnston
Grouping Categorybook
Last Grouping Update2020-01-08 01:17:00AM
Last Indexed2020-01-22 03:59:53AM

Solr Details

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auth_author2Greenfield, James M., 1936-
Hart, Ted, 1964-
Johnston, Michael W., 1963-
author2-roleGreenfield, James M.,1936-
Hart, Ted,1964-
Johnston, Michael W.,1963-
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display_descriptionNonprofit Internet Strategies offers every charitable organization the opportunity to analyze their options and select the appropriate strategy to integrate traditional marketing, communications, and fundraising practices with their online efforts. It is an excellent how-to guide--a practical manual for nonprofit staff written in non-technical language--prepared by experts in the field based on real-life experiences and case studies.
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Fort Lewis Subscription eBook (EBSCO):ocm58916441eBookeBookEnglishWiley, ?2005.1 online resource (xiv, 345 pages) : illustrations
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subject_facetAssociations sans but lucratif -- Ressources Internet
BUSINESS & ECONOMICS -- Industrial Management
BUSINESS & ECONOMICS -- Management
BUSINESS & ECONOMICS -- Management Science
BUSINESS & ECONOMICS -- Organizational Behavior
Collecte de fonds -- Ressources Internet
Electronic books
Fund raising -- Computer network resources
Internet
Internet marketing -- Computer network resources
Marketing sur Internet -- Ressources Internet
Nonprofit organizations -- Computer network resources
Te?le?communications
Telecommunication
Télécommunications
title_displayNonprofit internet strategies : best practices for marketing, communications, and fundraising success
title_fullNonprofit internet strategies : best practices for marketing, communications, and fundraising success / [edited by] Ted Hart, James M. Greenfield, Michael Johnston
Nonprofit internet strategies [electronic resource] : best practices for marketing, communications, and fundraising success / [edited by] Ted Hart, James M. Greenfield, Michael Johnston
title_shortNonprofit internet strategies
title_subbest practices for marketing, communications, and fundraising success
topic_facetAssociations sans but lucratif
BUSINESS & ECONOMICS
Collecte de fonds
Computer network resources
Fund raising
Industrial Management
Internet
Internet marketing
Management
Management Science
Marketing sur Internet
Nonprofit organizations
Organizational Behavior
Ressources Internet
Te?le?communications
Telecommunication
Télécommunications